Jessica Powell, main advertising officer at burgeoning myspace and facebook Badoo, just isn’t bashful concerning the web site’s risque reputation, but is determined to just take the brand to the main-stream.
With 125 million active users global, it really is a wonder that Badoo, which includes its head office in London’s Soho, doesn’t always have a greater profile in the united kingdom. Maybe it is because only 1 million of these users reside in the UK, or that the community features a reputation as being an accepted destination to generally meet individuals to have intercourse with.
Badoo would like to enhance both in aspects and has now employed Jessica Powell, the Google that is former executive as primary advertising officer, to create the record straight. Powell is an energetic United states with such passion that she would have an extra battery if she were an electronic device.
The company’s functional headquarters (its economic base is in Cyprus) is an average dotcom-style workplace, with customary beanbags, fridges packed with energy beverages and a quantity of workers whom seem like they might nevertheless be in school. Continue reading